Down, Etc.
Written for a luxury bedding company, these blogs highlight specific products, woven into a thematic, narrative post.
Discover the Recipe for a Great Sleep
A playful twist on sleep blogs, comparing how we could treat ourselves to luxury bedding the same way we treat ourselves to luxurious food.
Celebrate Mother’s Day in Style
Holiday blog post for Mother’s Day, encouraging readers to buy something nice for their mother.
Fairytale Sleep
Encourages healthy sleep using relaxing products from Down, Etc.